The New Normal™ movement is here because
Your friends need your help.
Your family needs your help.
Human health needs human help.
Try saying ‘human health needs human help’ five times fast and you’ll get a glimpse at the complexity of the problem we’re all facing—and why teams across the country have spent the last 12 years creating a simple way to help all of us come together to solve it.
The cold, hard truth?
We’re people helping people so that health and happiness can be
The New Normal™ reality for all of us.
WHO WE ARE
The New Normal™ Campaign is championed by the Institute for Translational Medicine (ITM), a partnership between the University of Chicago and Rush in collaboration with Advocate Health Care, the Illinois Institute of Technology (Illinois Tech), Loyola University Chicago, and NorthShore University HealthSystem, as well as the Northwestern University Clinical and Translational Sciences (NUCATS) Institute and the University of Illinois at Chicago Center for Clinical and Translational Science (CCTS). The ITM, NUCATS, and CCTS are fueled by nearly $80 million from the National Institutes of Health (NIH) National Center for Advancing Translational Science (NCATS) Clinical and Translational Science Awards (CTSA) Program. The Michigan Institute for Clinical & Health Research shared its technology to help connect the public with research opportunities for this initiative. The New Normal™ initiative is also supported by the Chicago Department of Public Health and other regional and national partners who believe in empowering everyone to get involved in making discoveries to improve human health.